The Rise of P-Value

In the middle of a recent conversation prompted by this post by Andrew Gelman, I struck me that I couldn't recall encountering the term p-value before I started studying statistics in the Nineties. These days you frequently run across the term in places like the NYT article Gelman cited or this piece in the Motley Fool; were they always there and I just missed them?

Fortunately we have Google's Ngram viewer to resolve these questions and apparently the answer is a qualified yes. While people were talking about p-values at the beginning of the decade, more people were talking about them by the end.

The question now is how much of that growth is attributable to general interest writing like the NYT.